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Heldiney Pereira

Senior Product Designer, Monzo

Heldiney smiling while wearing a colourful shirt.

About Heldiney Pereira

Having previously worked on the Zoopla consumer app and website, Heldiney is an advocate for content design in organisations and has experienced first-hand the game-changing collaborative power of product and content design.

Currently, he is helping design a banking experience that works well with all of the people in your life and bring the joy of Monzo to more people in the UK.

Say what? A content design story told by a product designer

Sometimes a product designer's role is to be the wind in a content designer's sails.

Though content design is here to stay, organisations still struggle to truly empower content designers to do their best work. I believe every product designer has an important role to play in being an enabler for great content design.

Say what? Is a candid conversation from designer to designers as to how we can better support each other to do our best work—ultimately leading to optimal experiences for the humans who use our products.

Heldiney spoke on day two, June 29th

Day two focused on creating. Build the thing right …starting with content.